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Best TechPR trends for 2021? Increased Measurement Of PR Efforts

Best TechPR trends for 2021? Increased Measurement Of PR Efforts

by Tru Darwin | Mar 9, 2021 | PR Principles, Social Media Marketing

Best tech PR trends for 2021? Increased Measurement Of PR Efforts – we know that our PR efforts are getting results, but just how effective are they? Using real-time data, along with data derived insights, we can gain greater independence over our digital PR output....
Fix Your Struggling Social Media Campaign

Fix Your Struggling Social Media Campaign

by Tru Darwin | Dec 13, 2019 | MCommerce Strategy, Social Media Marketing, Startup News, Uncategorized

Is your tech company or startup struggling to break into a new market? Do you need a way to showcase your brand and create the initial growth needed to stake your claim in a market that is flooded with other, already established, tech firms? This is a very common...
When a Thought Leader Becomes A Change Agent

When a Thought Leader Becomes A Change Agent

by Tru Darwin | Apr 14, 2019 | Digital PR, PR Principles, Social Media Marketing, TechPR, Thought Leadership

According to ZDNet’s TOP 2019 Digital Transformation Trends, thought leadership strategies are driving industry innovation. In today’s digital age, a thought leader is person representing a brand who can showcase expert services, in turn, leading to validation when...
Social Media Keeps Customers Loyal

Social Media Keeps Customers Loyal

by Tru Darwin | Nov 20, 2018 | Social Media Marketing, TechPR, Thought Leadership

With the holidays approaching fast, it seems like a better time than ever while the turkey is still in the freezer to talk about trends to be paying attention to in 2019. Because let’s face it, with only a few weeks left until you are looking for New Years plans, you...
Press Coverage Thrives With Social Media

Press Coverage Thrives With Social Media

by Tru Darwin | Sep 6, 2018 | PR, Social Media Marketing, TechPR

CEOs are increasingly turning to social medias to keep current with industry trends as well as to following the most influential thought leaders around the globe. The public relations industry has shifted drastically in the last ten years with the growing influence of...
Firms Turn To Digital Media Specialists In 2018

Firms Turn To Digital Media Specialists In 2018

by Tru Darwin | Dec 11, 2017 | Digital PR, MCommerce Strategy, Social Media Marketing, Thought Leadership

With all the hype in the media surrounding “fake news,” it’s more important than ever for established companies and startups to quickly validate new technologies and innovation as part of “go-to-market” strategies. Business and technology press is a proven way to...

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