by Trudy Darwin | May 11, 2018 | PR, Startup PR, TechPR, Thought Leadership
With all the hype in the media surrounding “fake news,” it’s more important than ever for brand managers of established companies and startups to quickly validate new technologies and innovation as part of a “go-to-market” strategy to the media and why thought...
by Trudy Darwin | Nov 30, 2017 | TechPR
Tech PR is set to explode in 2018 with the shift to digital transformation in marketing and sales initiatives across markets. Whether a startup, SME or enterprise business, our team has been steering brilliantly innovative – but often journalistically challenged...
by Grace | Jul 14, 2017 | In The News, PR Principles, Tech City News London, TechPR
We are now inherently digital. Leading London publication Tech City News shares our insights on how PR and journalism are becoming increasingly digital. “Everything is mobile, online, and connected to a million other things. It’s easy to get overwhelmed on...
by Anthony | Jul 3, 2017 | In The News, MCommerce Strategy, Tech City News London, TechPR
Tech City News London Trudy Darwin, CEO of Trudy Darwin Consulting, speaks to Tech City News in London about how to approach journalists working in the technology sector and how convince them to engender a new technology. “No matter what sector you work in, the...
by Anthony | Jun 1, 2017 | Digital PR, MCommerce Strategy, TechPR, What is PR?
Its good, but it’s not that good. PR should make up just one part of your business’s integrated communications strategy, whether a startup or corporate dominator. And now it’s possible to measure return against objectives and influence with simple platforms like...
Recent Comments